Portfolio

CRAYVIT

Industry
Gift Co-op App

My Role
Art Director

Work
Social Media Strategy, Content Design, Growth Strategy, Ad Creation, Tracking, and Reporting Social Media Strategy, Content Design, Growth Strategy

Promotional banner for Crayvit app, showing "Where friends chip in!" slogan and images of the app interface on smartphone screens, encouraging users to sign up and download from the iPhone App Store.
Crayvit app promotion with sparkler background, "Live on the App Store" banner, and "get the app" button.
Split image featuring a retro video game scene on the left, showing an 8-bit character and game level, and on the right, a classic gaming console with two controllers and cartridges inserted. The text '#TBT' overlays the image.
Graphic featuring NBA Finals theme with Cleveland Cavaliers t-shirt and Golden State Warriors hoodie.
Close-up of a woman's eye with dramatic eyeshadow and long lashes, featuring an eyeshadow palette next to the text "TGIF thank god it's fabulous." The palette has various shades with packaging that resembles a chocolate bar.

American Media c/o Leslie Hale

Industry
Small Business/Writer/Blogger

My Role
Designer, Strategist, Marketing

Work
Brand Strategy, Logo Design, Brand Guidelines, Social Media Rebrand Kickoff Graphics, Sample Branded Visuals

A donkey with a smiling face standing in a garden with colorful flowers in front of a house, with the text 'Mercury Retrogade Everyday' on a colorful border.
Black coffee mug with a colorful design featuring a donkey, the text "Mercury Retrograde" and "Everyday," placed on a desk with a laptop, a potted succulent, and a black wire basket filled with notebooks.
White tote bag with a graphic of a donkey and the text "Maggie Petrogale Everyday" in colorful, stylized font.
Person holding a white tote bag with a colorful graphic and the text "Mercury Retrograde Everyday." Three rings on fingers, wearing black pants and boots, standing against a gray textured wall.
A young woman with long brown hair, wearing a black T-shirt with a colorful graphic of a donkey and the text 'Mercury Retrogade Everyday', and blue jeans. She has a tattoo of a pink flower on her right arm.

MINT ARTIST GUILD

Industry
Non-Profit

My Role
Content Creation, Art Direction,
Pre-Press Production, Lead Design, Production, Functional Materials, Social Media Graphics, Campaign Graphics

Work
Tiny Artists Campaign
Rocket Mortgage Blastoff Challenge
Sponsorship Package

Young girl showing colorful childhood drawings against a purple background. Text overlay reads "Because you only get one childhood" and "Big Dreams Tiny Artists."
A young girl drawing on paper with a box of Crayola crayons next to her on a table. The background is pink with text encouraging kids to think of cute drawings to tape to the fridge, and promoting the Mint Artists Guild.
A group of people wearing masks stand in front of a colorful mural with circular patterns. The word "Sponsorship" is in bold text below, along with "Mint Artists Guild" logo and website URL mintartistsguild.org, and a QR code.

{Click to download sponsorship report}

Children engaging in arts and crafts with coloring supplies in front of a bright orange background with text encouraging creativity and gift-giving.

NMWF
New Mexico Wildlife Federation

Industry
Government

My Role
Designer, Strategist, Marketing

Work
Lead Designer and Production, Social Media Graphics Social Media Strategy, Content Design, Growth Strategy

Infographic urging to save Gila River in New Mexico, highlighting its ecological importance, economic benefits, and solutions for water conservation, with contact info for Governor Susana Martinez.
A digital poster with text overlaying a map of a river system. The main text says "GILA RIVER" in large yellow letters. Smaller yellow text at the top reads "Save New Mexico’s last wild river from diversion." Additional smaller yellow text at the bottom states, "Every New Mexican can gamble $400 on a $1 billion pipeline for the uncertainty of water in 10 years or spend nothing more for water now through use of non-diversion alternatives."
A protest message over a background of a topographical map and water body. The text says, "Tell Governor Martinez NO! GILA RIVER," with additional message "Save NM's Las Free Flowing River #ProtectTheGila" in yellow

BeautyScout

Industry
Beauty and Wellness

My Role
VP Marketing

Work
Social Media Strategy, Content Design, Growth Strategy, Web Editing, Weekly Blog Writing and Management, Print and Digital Ad Creation, KPI Identifying, Tracking, and Reporting

Homepage of Beauty Scout website featuring a close-up black and white photo of a woman's face with highlighted eyes, with the title 'beauty scout' in bold black and pink letters and menu options including About, Highlight of the Week, Pretty in the City.
Beauty Scout editorial calendar with weekly schedule of blog topics, social media content, emails, and webinars from Sunday to Saturday.
Facebook page for Beauty Scout featuring a cover photo of a woman with red hair, makeup, and striped shirt, and a post with a woman practicing yoga outdoors.
Weekly fashion and beauty blog schedule with categories for makeup, hair, style, and videos, featuring a woman with bright lipstick and a colorful background.

Chicktime USA

Industry
Child Welfare & Wellbeing

My Role
Art Director, Photographer, Designer, Production

Work
Lead Designer, Photography, Video Content Creator

Political Merchandise

Industry
Political Candidate: State Represenative Michele Oberholtzer

My Role
Designer

Work
T-Shirt Designs for a Political Campaign

Black campaign T-shirt featuring a photo of Michele Oberholzer, candidate for District 4 State Representative, with blue text saying 'Fuerte Femme' and her name. The back has yellow text 'Head Heart Hustle' with blue stars in between on a black background.
Design of a blue campaign t-shirt with yellow and white text and graphics. Front side: "Michele Oberholtzer for District 4, State Representative, Head Heart Hustle". Back side: "Head Heart Hustle" with three white stars below.
Two white T-shirts with political slogans. The front of the shirt has blue and orange text that reads 'Michelle Oberholtzer for District 4 State Representative' with stars. The back of the shirt has orange text that reads 'Head * Heart * Hustle' with stars between the words.
Black T-shirt with front and back designs. The front has blue text reading 'Michele Oberholtzer' with four yellow stars, and additional text indicating candidacy for district 4 state representative. The back features yellow text saying 'Head Heart Hustle' and three blue stars.

Royal Oak Jewelers

Industry
Retail

My Role
Photographer, Stylist, Retouch, Content Creator

Work
Production, Website Content, and Functionality Materials

Six close-up images of various jewelry pieces including rings, earrings, and a bracelet, featuring gemstones, diamonds, pearls, and intricate designs.
Collection of jewelry including a silver ring with a Chinese character, blue gemstone earrings, a bracelet with pink and green gemstones, and a silver ring with a large clear gemstone.
Four different rings and a bracelet, featuring various colored gemstones including red, green, purple, and pink, set in silver and gold jewelry.

Arctic Slope Consulting Group

Industry
Government

My Role
Designer, Researcher, Writer

Work
-New Mexico State University
-US Army Corps of Engineers
-Federal Law Enforcement Training Center
-Eastern New Mexico University
University of New Mexico Hospital
-New Mexico Department of Transportation (NMDOT)
-Tohono O’odham Nation
Albuquerque Public Schools
-U.S. Postal Office

Promotional graphic for US Army Engineers featuring images of military helicopters, aircraft, and boats, with the ASCG Incorporated logo and contact information.
Nighttime highway scene with streaks of light from moving vehicles, road curving to the right, and overlay text for Traffic Engineering Services and the New Mexico Department of Transportation.
A person carrying a basket on their head, walking with a stick in a rocky outdoor area, with a mountain in the background. The image is part of a project related to Tohono O'odham Nation's architectural engineering and cultural center.
A blueprint for NMSU campus apartment housing featuring a colorful illustration of a residential building with trees and people in a courtyard, with large red text reading 'NMSU' and additional labels for bedrooms and bathrooms.
Cover page of a technical manual for the US Army Corps of Engineers, Ahquiquer District, Volume 2, titled 'TECHNICAL'. Contains text about design basis, usage, and coordinates for a radar system.
Infographic on roundabout rules with a diagram and a satellite view of a roundabout intersection on the right.
A notepad page from Albuquerque Public Schools with a project number 2004+122-CC for mechanical engineering services, produced by ASCG.
Cover page of a publication by the American Society of Civil Engineers with images of a hospital room, scientists working in a lab, and engineers working on computers, along with the ASCE logo and text about architectural services for hospitals.
A postage stamp with a blue background, featuring white lines and sparkles, the U.S. Postal Service logo, and the text 'ASCG Incorporated' in the center.

Xtrology

Industry
Blogger

My Role
Designer, Strategist, Marketing

Work
Lead Designer and Production, Website Content and Functionality Materials, Social Media Graphics

Sign that reads 'Hollywood' with the letters formed by movie studio structures, set on green hills with a background of blue sky, sun, and clouds.
The image features the word "XTOLOGY" on a blue star, with a background of blue sky and green landscape.
Black silhouette of the letter X on a background with blue rays and green ground.
The word 'XIROLOGY' displayed in black, stylized, block letters on a white background.

A New Day

Industry
Non-Profit 

My Role
Content Creation, Art Direction, Branding

Work
Art Director, Media Buyer, Designer, Production, Copywriting, Project Management

Business stationery for A New Day Youth & Family Services, including letterhead, business card, envelope, and binder clips, with a logo featuring a cross and text and blue and white color scheme.
A flyer from A New Day Youth & Family Services offering assistance with food, clothing, school supplies, household items, transportation, housing, shelter, rental help, utility, advocacy, employment, benefits, legal services, substance abuse, counseling, tutoring, after school activities, and daycare. The flyer includes contact information and a logo.
Flyer advertising outdoor recreational facilities at The Shelter, including basketball, running track, volleyball court, tennis, softball diamond, and 200 meter track. Contact information for A New Day Shelter in Albuquerque, NM, with a note to bring your own sporting equipment.
Five identification badges hanging on black lanyards against a wooden background, each with a photo, name, organization logo, and colored category tag.

4th Street Boxing Gym

Industry
Health and Wellness

My Role
Designer, Strategist, Marketing

Work
Designer, Art Director, Production

A woman in yoga attire performing a plank position using dumbbells with words overlayed, such as 'stretch,' 'simplify,' 'dance,' 'breathe,' 'rejuvenate,' 'yoga,' 'kick,' 'awaken,' 'movement,' and the phrase 'MIND BODY SPIRIT' at the bottom.
Advertisement for Experience Albuquerque's Best Kept Fitness Secret, 4th Street Fitness, featuring various workout and training options, contact information, and an exterior photo of the gym with neon sign.
Flyer advertising 4th Street Fitness in Albuquerque, NM, offering free workouts including strength, boxing, karate, yoga, and more, with contact information and location details.
Black and white image of a woman in workout attire bending forward, with text about fitness and wellness, including phrases like 'awaken,' 'breathe,' 'live,' 'sweat,' 'connect,' and details about 4th Street Fitness, located in Albuquerque, NM.

Photography

Selected highlights of travel photography

Front yard of a house decorated with patriotic American flags and bunting, with bicycles parked on the lawn, flower pots, and a white birdbath
Sign for Bagley Trumbull Market with self-service, featuring a yellow background for Vermont drinking advertisement with a bearded leprechaun logo.
The wheels of age
Hand holding a crystal glass of dark pink or red beverage in a dimly lit setting with colorful reflections.
A young girl in a pink tutu, white sweater, and pink tights holding hands with an adult while crossing a street at a crosswalk.
The Laidlaw Education Center with a tree in front of it.
Person walking on a colorful striped crosswalk wearing dark jeans and light-colored sneakers.
View from a vehicle traveling on a road under a metal bridge with interconnected steel beams and support structures, overcast sky.
A brick building on a city street corner with a large black and white mural of a face on the top left side of the building. Several pedestrians are walking on the sidewalk, and a white car is driving on the street.
A narrow dirt trail weaving through a dense green forest with lush foliage and trees on either side.
An outdoor statue of a man riding a horse on a pedestal, with four nearby lion statues and people walking around, green trees and a blue sky in the background.
Statue of a military scene with three soldiers on horseback and a wheelchair, set on a stone base, with trees in the background.
Historical bronze sculpture featuring soldiers on horseback, with one in the forefront raising a sword and holding a flag, surrounded by trees.
A fallen tree has crashed onto a black Ford vehicle, damaging the windshield and roof, with leaves and branches scattered around, in a residential area with a white house and trees in the background.
Neon sign of a girl with a large lollipop in front of her face, wearing a crown and standing on a black background.
Pink coneflowers with orange centers in a garden, butterfly flying near the flowers, gray brick wall in the background.
Red brick building with multiple windows along a canal, outdoor seating area with umbrellas and plants, and a bridge in the background.
An outdoor dining area with string lights hanging overhead and a large tree with bare branches and some yellow leaves. Empty white chairs and tables are arranged under a white canopy, with some chairs stacked. There are streetlights and buildings in
City street scene showing tall white building with 'Motorola' sign, trees with autumn leaves, and a sidewalk with flower pots along a stone railing.
A clear blue sky over a waterfront with a ferris wheel on the right side and a pier with buildings and people on the right
A clown with orange hair, white face paint, and colorful clown costume performing at a fairground with a food stand selling French fries in the background.
People walking at an outdoor carnival during sunset with colorful game booths, bright lights, and a Ferris wheel in the background.
A white table with yellow safety glasses, a stack of white papers, and a yellow-covered device with clear lid and multiple glass tubes inside.
Hospital room with an empty bed, medical equipment on the wall, a digital clock showing 19:28, and a monitor attached to a stand.
A digital timer with a rainbow-colored border displaying 00:00 and buttons for time selection, start, and stop.
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